Animoengage-case-9

BRANDING & CAMPAIGN

BRANDING & CAMPAIGN

BRANDING & CAMPAIGN

BRANDING & CAMPAIGN

BRANDING & CAMPAIGN

Animo Engage

Animo Engage

Animo Engage

Animo Engage

Animo Engage

Animo Engage is an IoT platform that gives dealers real-time insight into their coffee machine fleet, helping them predict maintenance needs, reduce downtime, and improve operational efficiency. This concept focused on connectivity and control, expressed through a minimal visual language that balanced technology with Animo's established brand character. 

My work included logo design, packaging concept development, and art direction. A grainy gradient in Animo's brand colours, combined with technical drawings, created a clean digital aesthetic that communicated innovation while remaining recognisably Animo.

Animo Engage is an IoT platform that gives dealers real-time insight into their coffee machine fleet, helping them predict maintenance needs, reduce downtime, and improve operational efficiency. This concept focused on connectivity and control, expressed through a minimal visual language that balanced technology with Animo's established brand character. 

My work included logo design, packaging concept development, and art direction. A grainy gradient in Animo's brand colours, combined with technical drawings, created a clean digital aesthetic that communicated innovation while remaining recognisably Animo.

Animo Engage is an IoT platform that gives dealers real-time insight into their coffee machine fleet, helping them predict maintenance needs, reduce downtime, and improve operational efficiency. This concept focused on connectivity and control, expressed through a minimal visual language that balanced technology with Animo's established brand character. 

My work included logo design, packaging concept development, and art direction. A grainy gradient in Animo's brand colours, combined with technical drawings, created a clean digital aesthetic that communicated innovation while remaining recognisably Animo.

Animo Engage is an IoT platform that gives dealers real-time insight into their coffee machine fleet, helping them predict maintenance needs, reduce downtime, and improve operational efficiency. This concept focused on connectivity and control, expressed through a minimal visual language that balanced technology with Animo's established brand character. 

My work included logo design, packaging concept development, and art direction. A grainy gradient in Animo's brand colours, combined with technical drawings, created a clean digital aesthetic that communicated innovation while remaining recognisably Animo.

Animo Engage is an IoT platform that gives dealers real-time insight into their coffee machine fleet, helping them predict maintenance needs, reduce downtime, and improve operational efficiency. This concept focused on connectivity and control, expressed through a minimal visual language that balanced technology with Animo's established brand character. 

My work included logo design, packaging concept development, and art direction. A grainy gradient in Animo's brand colours, combined with technical drawings, created a clean digital aesthetic that communicated innovation while remaining recognisably Animo.

client: Animo
agency: Meijer + Walters
role: creative concept, art direction, logo and packaging design
year: 2026

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